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Web 2.0 and Real Estate
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Read more...The Internet has changed consumer behavior in a way that plays perfectly into real estate's philosophy of empowering home buyers and sellers with market information...
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Five ways to approach sellers in a adjusting Market
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Read more...If your community truly is a buyer's market, the most critical component to your business success is professionalism.
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Newspapers Outsell TV Broadcasters With Local Online Video Ads
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Read more...According to a new report from Borrell Associates, local online video advertising, worth about $161 million in 2006, is expected to grow to $371 million this year, or 5% of all local online advertising, and to exceed $5 billion in next five years.
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Google real estate listings gaining ground
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Read more...Google is diving further into real estate, as Realogy Corporation and 1stOnlineRealty.com have announced that Google and real-estate search engine Trulia will host real estate listings from their Internet solutions.
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Will Leads Follow If You Blog?
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Read more...Your blog will give you a presence in the marketplace. Readers will recognize you as an educated professional and will help you build long-lasting relationships with your customers while continuously offering new leads and referrals.
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Visitation to Real Estate Sites Increased 28 percent
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Read more...comScore Media Metrix reports significant increases in visitation to tax, travel, careers and real estate sites.
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Customers Prefer Broker Sites To Realtor.com
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Read more...Rather than visiting Realtor.com, buyers and sellers are now more likely to visit a brokerage's site...
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Guide to start a successful real estate blog
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Read more...Top 10 Internet Marketing Predictions
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Read more...I really like Ryan Buchanan's top 10 internet marketing predictions for 2007, so here they are:
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The Right technology can leveling the playing field for real estate professionals
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Read more...If a small firm can replicate the Web marketing and listing distribution that the big firms have, that could put big brands at a disadvantage.
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Flat Fee MLS is The Future Of Real Estate Sales
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Read more...Gone are the days when people who wanted to sell their homes had to shell out expensive commission fees to listing agents who would list their property in the MLS (Multiple Listing Services).
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Is a blog today’s must-have in the real estate business?
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Read more...To grab a prospects' attention, your Web site or blog must be interesting and provide useful information.
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The key to successful Web sites is content content content
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Read more...The real estate industry is about Web presence and anybody who hasn't figured that out is probably not going to have a business in the next couple of years.
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Founder of Wikipedia plans search engine to rival Google
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Read more...Jimmy Wales, the founder of Wikipedia, the online encyclopaedia, is set to launch an internet search engine with amazon.com that he hopes will become a rival to Google and Yahoo!
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Number of Internet Home Shoppers Doubled
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Read more...Double the overall number of Americans, 39% of internet users, have looked online for information about a place to live since 2000.
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Zillow Free Listings
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Read more...Plugging a hole that has existed since launch earlier this year, real estate valuation site Zillow is going to start allowing local realtors to post listings for free.
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Will Real Estate Agents Be Left Behind?
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Read more...The Real Estate Revolution caused by the shifting real estate market, low interest rates and the Internet just might drive traditional real estate agents to extinction.
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MLS Policy Ensures Listings Get Equal Treatment
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Read more...Members who post MLS listings on their Web sites may select which listings they show...
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Challenges selling pre-construction home sites in second home markets
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Read more...Marketing and selling new housing developments pre-construction is a challenging effort and often meets with less success when compared with the high-rise condo-hotels down the street.
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Offline publicity is not an option - you must brand your site!
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Read more...Have you done enough for your site by optimizing it for the search engines and online marketing? If you're not looking off-line, you're overlooking an important way of building traffic.
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